How Article Marketing Works to Get Website Traffic

Internet marketing requires a good deal of work and a good deal of methods to be employed in order for it to work and one of the best methods is article marketing. Article marketing is really what it sounds like; you or someone else writes the articles and then them to distribute to various sources online all in an effort to gain some notoriety for yourself and your website.

While this may sound like a breeze, it really is easier said than done. Here is how article marketing works:

o Creating an Article: Before you can do any kind of article marketing you have to first have an article to market with. This can be written by you or someone else that you hire but the article should be filled with useful information that is aimed at a target audience and is relevant to your website or the service industry you are in You will want to use proper search engine optimization, or SEO, techniques when writing your article which means using keywords and or phrases throughout the text. This way your article will have a better chance of being picked up by the search engines and if good enough will show up regularly in the search engine results pages, or SERPs.

o Distributing your Article: After you have an article created the next step is to get it out for the masses to read and to use. The first place you should post your article is on your own website. Create a page on your website specifically for your articles as this will create a way for readers to find your site and thus your services. There are a number of article submission sites online that allow you to sign up for free and then submit as many articles as you desire. At most of these submission sites you will not be allowed to link directly to your website within the body of your text but you will be able to create a resource box which is a small blurb about you the author. This is the perfect place to mention your website and your services.

o Keep Distributing: You want to submit your article to as many article directories as you can, but also look for niche sites to publish your article on. Find established, authoritative sites in your industry and contact them to see if they accept guest articles or guest blog posts. Most of them do as all webmasters are constantly on the look for fresh new content for their site. Send them your article and author information (along with website information) and you'll most likely get a nice backlink from a respected source.

Once you have done one article, do another. Then do another. Yes it is a rinse and repeat process and the more you get your articles out there the better chance you have of being mentioned on blogs, social media sites, and other websites as well. Once that happens you will begin to realize a booming of both links and visits to your website and if done properly, article marketing can help take your business to the next level in a very big way.

Submit your article to the web's premiere article directory. Zunus.com has been publishing quality article content since 2005.